As you may know from the two previous chapters, this “Chapter III” will be the one that will reveal the last ASO element “the Conversion Rate”. With this chapter, you will have all the tools you need to create your app.   Conversion Rate The Conversion Rate is the percentage of downloads of an app …

After seeing the two first tools of the ASO, such as On-/Off-Metadata Factors, you will now know more in-depth about other necessary tools for the ASO. In “Chapter II”, you will learn about the Keywords Research, the Visual Assets, and the Ratings and Reviews, which are also essential when creating your app!!   Keywords Research …

Have you already heard about ASO or SEO? Do they ring a bell to you? While creating an app, these two tools are the most important and essentials regarding your marketing strategy. ASO stands for “App Store optimization”, while the SEO is “Search Engine Optimization”. Many people are confused if these two tools are the …